Random Thoughts


I’m sitting in a presentation by Matt Cutts - mostly Q&A - but he showed Searchmash.com which I hadn’t see before. It is owned by Google, but totally separate and is a sandbox. Some of the interesting items are wiki results on the right instead of in the results. Same thing with images, blogs and videos. There is also a flash version.

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Apologies for not posting in a while. We have been working with a new major client - www.DomainStrategies.com - to develop and launch their website as well as help develop their business. The company is founded and funded by Rob Monster (www.monsterventure.com) and is focused on partnering with owners of premium domains - such as patents.com, healthcare.com and wifi.com - and building significant businesses on the property.

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After I posted the blog about “Web site best practices,” I felt I should also focus on another aspect of Web site layout that is very important. The color selection!

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Go to http://www.thesuperheroquiz.com/
OK, while not technically a business based blog post, couldn’t resist this one. Someone has built a quiz that will spit out which super hero you are most like as well as other related super heros. This site does pretty good business, is wrapped with google adsense ads and probably generates $20k per year while the author sleeps. This is one of the many reasons I love the internet.
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I had a business trip planned to San Francisco for Ad:Tech, but had to cancel at last minute due to my wife’s father going into the hospital and my wife needing to travel (I have kid/dog/house/dinner duty and deeply appreciate the job my wife does on a daily basis). Expedia was very helpful in assisting me with cancelling and refunding the money paid for airline tickets and hotel. The hotel required extra calls and Expedia handled it very professionally and quickly.

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For the last few weeks, I have had to focus on all of my knowledge and background within Digital Marketing. I have had to look at everything that has transpired in the last 10 years and how much Digital Marketing has changed during that time and this has led to a few random thoughts that have been regularly going through my mind.

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Avidian Technologies, recently launched Prophet 4.0 - an update to a great Contact Management and Sales CRM Software for Outlook. The new version adds a powerful search feature for finding virtually anything in you Outlook and harddrive, improved contact management features like adding time date stamp notes to contact regardless of whether you have a sales opportunity active or not and improved ease of use and performance. Avidian is Brand Digital’s first client and we continue to work with them on website content, paid search, email marketing, customer acquisition and marketing strategy. As part of the Prophet 4.0 launch we have re-vamped the website - check it out at www.avidian.com.

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