• Home
  • About
  • Connect

Brand Digital

Seattle Digital Marketing Agency and Blog

  • Landing Pages
  • Local
  • Paid Search
  • Social Media
  • Events

Four Things I Like About the New Twitter

January 18, 2012 By scott Leave a Comment
New Twitter Interface

The social media landscape is evolving at  a rapid rate. More types of content are being integrated - not unlike Universal Search of a few years ago - Twitter is being embedded in more networks (and blogs! see right column on this post :-) ), Google +/Facebook/Twitter/LinkedIn are all adding or … Keep reading...

Filed Under: Social Media

QR Code 101 and Best Practices

December 22, 2011 By scott Leave a Comment

I just uploaded a deck to Slideshare the covers the following: What are QR Codes (Quick Response) How do they work What are some ways to use them Some examples Some best practices Enjoy! QR Code 101 and Best Practices View more presentations from Brand Digital, Inc. Another good … Keep reading...

Filed Under: Mobile, Website Optimization Tagged With: direct marketing, event marketing, mobile marketing, qr codes

Four Destructive Myths Most Companies Still Believe

December 10, 2011 By scott Leave a Comment

I just read a great article in the Harvard Business Journal by Tony Schwartz that covers these four myths and they really resonated with me. The four myths and a short description are: Myth #1: Multitasking is critical in a world of infinite demand Removing distractions so we can focus without … Keep reading...

Filed Under: Strategy & Leadership

Promoting A Local Restaurant Online – Part Two – Tune Up Your Website

November 30, 2011 By scott Leave a Comment
Wild-Sage-Bistro-Best-Restaurant-in-Spokane

  In part one of this series, we discussed establishing the metrics and benchmarks for your restaurant. In part two, we'll talk about tuning up your website so that when your site is found (which we'll go deeper into in the next post), you have the best chance to engage the visitor and … Keep reading...

Filed Under: Local Marketing, Restaurants, Website Optimization Tagged With: google, local, optimization, pages, promotions, restaurants, seo

Google Behind the Numbers: Business Metrics Infographic

November 29, 2011 By scott Leave a Comment

This is a VERY interesting infographic about Google's business, sources of revenue and comparisons. It includes a list of resources at the bottom which is good content for additional reading/understanding. Enjoy! … Keep reading...

Filed Under: Paid Search Marketing, Search Engine Marketing, Search Engine Optimization (SEO) Tagged With: google, infographic, metrics, stats

Success is Built on Belief and NOT Features

November 18, 2011 By scott Leave a Comment
Simon Sinek's Golden Circle

I just watched a fantastic TED video by Simon Sinek who discusses the impact of belief on the success of organization and leaderships role - watch the video on Youtube Here.  In the video he discusses the three major questions of the "Golden Circle" and how thinking about these set of questions in … Keep reading...

Filed Under: Strategy & Leadership Tagged With: belief, innovation, leadership, success

Seattle Interactive Conference – SIC2011 – Day Two

November 4, 2011 By scott Leave a Comment
The timelime of web-mobile technolgoy

Day two of the #SIC2011 conference was well attended, with a slow start due to the party last night :-). I attended quite a few sessions, with mixed results in terms of quality. The Spring Creek panel on Social Media ROI was lame and I was hoping for some more specifics and action items out of the … Keep reading...

Filed Under: Events, Local Marketing, Search Engine Marketing, Social Media, Strategy & Leadership

Seattle Interactive Conference – SIC 2011 – Day One

November 3, 2011 By scott 2 Comments

I attended the Seattle Interactive Conference today (#sic2011) and wanted to share my notes. There were lots of great sessions, but I could only attend four. Best session I attended was the first – Sean O’Driscoll from Ant’s Eye View and his stages of social media program – “the … Keep reading...

Filed Under: Events, Search Engine Optimization (SEO), Social Media, Strategy & Leadership

Promoting a Local Restaurant Online – Step One – Establish Your Metrics

October 13, 2011 By scott 2 Comments
Wild Sage Bistro - One of the Best Restaurants in Seattle

I'm helping my friend Tom Sciortino promote Wild Sage Bistro online.  Wild Sage is one of the best restaurants in Spokane serving an American Bistro fare that is fantastic. The reviews, awards and social chatter support how great the restaurant is, but Tom wants to improve his website and amount of … Keep reading...

Filed Under: Local Marketing, Restaurants Tagged With: local, online, promotion, restaurants, search, social media

Merging (combining) Pages on Facebook

October 2, 2011 By scott 4 Comments
Facebook Logo Small

Facebook is constantly changing and adding features as well as new page types. This has created a mess for people who adopted Facebook early as a business avenue as there are now several pages for many companies and brands. The recent addition of pages for business (which is the best option for … Keep reading...

Filed Under: Social Media Tagged With: facebook, pages, social media
« Older Posts

Subscribe for Updates

Get an email with new blog posts

The 411 on Fasser

Scott hasn't done it all, but it feels like it after 20 years in the field including 16 years in the digital/internet space. Scott plays well with large companies and small businesses alike.

What he really enjoys is to partner with companies to learn their business and help them focus resources on the things that will impact them the most whether it is organic search, a new website, paid search/display campaigns, email or site optimization.

He also likes the blues, fly fishing, his kids, wife and '68 Camaro. [Read More …]

Twitter Mania

  • I earned the 'Klout Addict' achievement on @klout, check it out! http://t.co/hpEvNoLD - Do we like Klout? Does it matter? about 8 days ago
  • New blog post on the four things I like about the new Twitter. Read, comment and retweet - thanks! http://t.co/IfFzPZKF about 9 days ago
  • Follow Me

Topics of Interest

  • Events
  • Landing Pages
  • Local Marketing
    • Restaurants
  • Mobile
  • Search Engine Marketing
    • Paid Search Marketing
    • Search Engine Optimization (SEO)
  • Social Media
  • Strategy & Leadership
  • Website Optimization

Return to top of page

Copyright Brand Digital, Inc. 2011 · Log in